verb · neutral
objectify
/əbˈdʒektɪfaɪ/ob·JEC·ti·fy
to treat a person as an object rather than as a human being with feelings
Examples
“Many critics say advertising often objectifies women.”
“The report argues that social media can objectify users by reducing them to engagement metrics.”
“You should not objectify people in your writing; give them full motives.”
Band 8 sentence
“Contemporary critics argue that certain advertising campaigns objectify individuals, reducing complex lives to mere consumer profiles.”
Collocations
- objectify women/people
- objectify someone as
- objectification of
Word family
Common mistakes
objectify someone as a woman→objectify someone
make someone object→objectify someone
objectification to→objectification of
Say it for a higher band
5treat as an object→6dehumanize→7+objectify
Synonyms
dehumanize
Easily confused
personify
“Some writers personify nature by giving it human reactions.”
Related words
Learn this word with the rest of its set, and get reminded at the right time.
In -ify
Learn it with its set